About the Brand

Alice Pearl Brooklyn is a love letter to all the generations who have summered in Terry Cloth. Designed and consciously produced in New York - Founded in 2021 by a husband and wife duo in their Brooklyn apartment. Having grown up with grandmothers who spent many warm-weather seasons outfitted in the comfy, terry toweling, the line is rooted in nostalgia.

The vintage-inspired designs reflect the comfort and wearability of the beloved fabric. We’ve created cozy pieces in classic shapes that transition seamlessly from home and beyond. We envision our textured wardrobe staples as the perfect dressing solution for those moments when you want to look put together with minimal effort.

By tapping into the versatility of Terry Cloth, APBK garments will take you beyond the beach — whether that means your couch or a BBQ in Brooklyn.